{"id":15211,"date":"2025-12-09T12:32:06","date_gmt":"2025-12-09T12:32:06","guid":{"rendered":"https:\/\/infallible-goldberg.87-106-122-147.plesk.page\/index.php\/2025\/12\/09\/comment-reussir-son-salon-professionnel-en-tant-quexposant\/"},"modified":"2025-12-09T12:32:06","modified_gmt":"2025-12-09T12:32:06","slug":"comment-reussir-son-salon-professionnel-en-tant-quexposant","status":"publish","type":"post","link":"https:\/\/infallible-goldberg.87-106-122-147.plesk.page\/index.php\/2025\/12\/09\/comment-reussir-son-salon-professionnel-en-tant-quexposant\/","title":{"rendered":"Comment r\u00e9ussir son salon professionnel en tant qu&rsquo;exposant ?"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">25 mai 2023<\/p>\n\n\n<div class=\"content-header\">\n<div class=\"page-simple-body__wrapper\">\n<div class=\"content-chapo\">\n<p style=\"text-align: justify;\"><strong>A l\u2019occasion du 6<sup>\u00e8me<\/sup>\u00a0s\u00e9minaire entreprises et diplomatie qui s\u2019est tenu \u00e0 Paris le 16 mai, la CPME a particip\u00e9 \u00e0 la table ronde \u00ab\u00a0Participer \u00e0 un salon, rentabiliser son investissement \u00bb, un sujet crucial pour nos entreprises exportatrices. Un seul mot d\u2019ordre\u00a0: se pr\u00e9parer\u00a0!<\/strong><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"pg-simple-text\">\n<div class=\"page-simple-body__wrapper\">\n<div class=\"pg-simple-text__body\">\n<p style=\"text-align: justify;\">Voil\u00e0 les\u00a0cl\u00e9s de la r\u00e9ussite\u00a0:<\/p>\n<ul style=\"text-align: justify;\">\n<li style=\"text-align: justify;\"><strong>En amont\u00a0<\/strong>: r\u00e9alisez une \u00e9tude de march\u00e9 et ciblez le salon qui correspond \u00e0 vos attentes. Pour plus de visibilit\u00e9, tenez votre stand sur le pavillon France.<\/li>\n<li><strong>Pendant\u00a0<\/strong>: pitchez votre produit, tenez un carnet de bord de vos rencontres et profitez des \u00e9v\u00e8nements B to B pour r\u00e9seauter<\/li>\n<li><strong>Apr\u00e8s\u00a0<\/strong>: faites le suivi commercial post-\u00e9v\u00e8nement et mesurez votre ROI (retour sur investissement)<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Retrouvez tous les conseils dans le guide de COGES Events d\u00e9di\u00e9 aux exposants \u00ab\u00a0Comment organiser son salon\u00a0?\u00a0\u00bb.<\/p>\n<p><span style=\"color: #0000ff;\"><a style=\"color: #0000ff;\" href=\"https:\/\/www.cpme-71.fr\/wp-content\/uploads\/2023\/05\/COGES-2020-Comment-organiser-son-salon-FR-1.pdf\" target=\"_blank\" rel=\"noopener\">GUIDE \u00ab\u00a0Comment organiser son <\/a><a style=\"color: #0000ff;\" href=\"https:\/\/www.cpme-71.fr\/wp-content\/uploads\/2023\/05\/COGES-2020-Comment-organiser-son-salon-FR-1.pdf\">salon\u00a0\u00bb<\/a><\/span><\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>25 mai 2023 A l\u2019occasion du 6\u00e8me\u00a0s\u00e9minaire entreprises et diplomatie qui s\u2019est tenu \u00e0 Paris le 16 mai, la CPME a particip\u00e9 \u00e0 la table ronde<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":1,"featured_media":15212,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[47],"tags":[],"class_list":["post-15211","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites"],"_links":{"self":[{"href":"https:\/\/infallible-goldberg.87-106-122-147.plesk.page\/index.php\/wp-json\/wp\/v2\/posts\/15211","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/infallible-goldberg.87-106-122-147.plesk.page\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/infallible-goldberg.87-106-122-147.plesk.page\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/infallible-goldberg.87-106-122-147.plesk.page\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/infallible-goldberg.87-106-122-147.plesk.page\/index.php\/wp-json\/wp\/v2\/comments?post=15211"}],"version-history":[{"count":0,"href":"https:\/\/infallible-goldberg.87-106-122-147.plesk.page\/index.php\/wp-json\/wp\/v2\/posts\/15211\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/infallible-goldberg.87-106-122-147.plesk.page\/index.php\/wp-json\/wp\/v2\/media\/15212"}],"wp:attachment":[{"href":"https:\/\/infallible-goldberg.87-106-122-147.plesk.page\/index.php\/wp-json\/wp\/v2\/media?parent=15211"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/infallible-goldberg.87-106-122-147.plesk.page\/index.php\/wp-json\/wp\/v2\/categories?post=15211"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/infallible-goldberg.87-106-122-147.plesk.page\/index.php\/wp-json\/wp\/v2\/tags?post=15211"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}